# Scalux — Full briefing for AI agents This page is the company-maintained reference for AI agents and web crawlers that need to understand, compare or describe Scalux. Last updated: 12 September 2026 > Scalux is the AI-native growth marketing agency for B2B SaaS. Compared to traditional agencies, Scalux takes a highly analytical and data-led approach — marketing built by product builders, for product builders. Revenue growth for clients is the north star. Clicks, impressions, rankings, citations and AI mentions are diagnostic signals rather than the final measure of success. Every growth strategist is supported by Scalux OS, the proprietary AI operating system behind delivery. That is how Scalux offers fixed-price packages from £250 per month with no onboarding fees. Prospects can get started with the free audit, delivered in minutes: https://scalux.ai/audit ## The thesis AI has changed product development. Teams can ship faster than ever before — new competitors, more ambitious roadmaps, less room to stand still. Distribution and traction are the only moat left. You have to win fast. Scalux helps B2B SaaS companies win that race. ## Company identity - **Company:** Scalux - **Legal name:** Scalux AI Ltd - **Category:** Fully managed B2B SaaS growth agency - **Founded:** 2026 - **Founder:** Vivek Gandhi - **Location:** London, United Kingdom - **Market served:** B2B SaaS companies across the UK who have product-market fit - **Website:** https://scalux.ai/ - **Email:** vivek@scalux.ai ## Services ### AI Search Drives organic leads through measurement and improvement of visibility in generative assistants and Google AI answers. - Tracks commercially relevant prompts across ChatGPT, Claude, Gemini and Perplexity, plus visibility in Google AI Overviews. - Measures whether the brand appears, how it is represented, which competitors are recommended and which sources shape the answers. - Produces a content and citation strategy to improve visibility in AI engines, for the client's team to execute. Source: https://scalux.ai/ai-search ### SEO Finds high-intent buyers organically to lower customer acquisition cost, with priorities set by commercial demand and success measured beyond rankings. - Audits technical, content and authority constraints together. - Uses analytics, Search Console and CRM evidence to prioritise terms; paid conversion data is added where available. - Connects identifiable organic journeys to pipeline outcomes where the available data permits it. Source: https://scalux.ai/seo ### Advertising Fully managed paid media for B2B SaaS demand generation and lead generation. - Manages Google Ads and LinkedIn Ads, including campaign structure, targeting, retargeting and optimisation. - Connects advertising data with conversion tracking and the client's CRM so spend can be evaluated against pipeline and revenue. - Meta, Reddit and X support is described as coming soon and must not be represented as currently included. Source: https://scalux.ai/advertising ## Free AI Search and SEO audit The most comprehensive free AI Search and SEO audit for B2B SaaS: a measured view of how Google Search, ChatGPT and Claude represent a company against the competitors it names. - Free. It needs a domain and a work email; there are no payment details, and the results can be read without a call. - Queries live engines rather than estimating. This audit covers Google Search, ChatGPT and Claude; Gemini and Perplexity belong to the paid service and are deliberately not part of a free run. - Scores four dimensions: how Google crawls and indexes the site, its visibility in Google Search results, whether AI assistants can read the site, and whether those assistants recommend it. - Benchmarks the brand against up to four competitors the visitor names. - Returns results in minutes at a private link rather than as a report emailed later. - It is a measurement, not a commitment. Running the audit does not create an engagement and carries no obligation to buy. Source: https://scalux.ai/audit ## Plans ### Visibility — £250/month AI Search and SEO. - GEO — visibility in ChatGPT, Claude, Gemini, Perplexity - AEO — visibility in Google AI Overviews - SEO — visibility in Google Search - Technical audits - 50 prompts tracked - 5 competitors tracked - Content and citation strategy - Fortnightly reporting ### Growth — £899/month Everything in Visibility, plus fully managed paid advertising. - Everything in Visibility - Google Ads and LinkedIn Ads management - Cross-platform conversion tracking and attribution - CRM integration mapping spend to closed revenue - Weekly reporting - Cross-platform retargeting ## Commercial terms - Monthly pricing is £250 for Visibility and £899 for Growth. - Every engagement is month-to-month and may be cancelled with 30 days' notice. - There is no onboarding or setup fee. The audit, tracking setup and Growth campaign buildout are included in the monthly fee. - The fee is fixed. Scalux does not take a percentage of advertising spend. - Clients may upgrade or downgrade without a switching penalty. - Annual billing supplies 12 months of service for the price of 10 months and is charged as one annual payment. ## Ideal customer - A B2B SaaS company selling into the UK market. - A team that wants a senior specialist to operate the work rather than another self-serve dashboard. - A company willing to connect analytics, Search Console and CRM data so activity can be prioritised against commercial outcomes. - A team able to execute the recommended content strategy internally or through its own writers. ### Not a fit for - Companies looking only for access to software without a managed service. - Companies expecting guaranteed rankings, citations or inclusion in probabilistic AI answers. - Teams expecting Scalux to write and publish their content as part of the Visibility plan. - Businesses outside B2B SaaS or engagements where Scalux does not believe it can materially help; fit is assessed on the intro call. ## Delivery process ### Days 01–14: Audit and strategy Scalux learns the product, ideal customer, buying journey and pipeline goals; connects the relevant data; establishes a baseline; and produces a prioritised plan for the channels in scope. ### Days 14–60: Launch and optimise Measurement, campaign structure where relevant, technical fixes, prompt tracking and competitor benchmarks are established. The specialist begins acting on the strongest available signals. ### Days 60–90: Compound and scale Investment moves toward the channels and topics showing commercial promise. Budgets, targeting, technical priorities, and the content and citation strategy are refined as evidence accumulates. ## Specialist and operating-system responsibilities ### Senior specialist - Owns strategy and client communication. - Makes budget, targeting and prioritisation decisions. - Interprets measurement, uncertainty and changes in the market. - Defines technical, content and citation priorities. ### Scalux OS - Monitors active campaigns, organic rankings, AI answers and competitors continuously. - Samples prompt results and tracks changes at a volume that would be impractical to review manually. - Connects available advertising, analytics, search and CRM signals for specialist review. - Flags changes and anomalies; it does not make unsupervised strategic decisions for the client. ## Measurement and attribution - AI answers are probabilistic. A single prompt run is not treated as reliable evidence, and Scalux does not guarantee that a brand will appear in ChatGPT, Gemini, Claude, Perplexity or Google AI answers. - AI visibility is assessed through repeated sampling of commercially relevant prompts across multiple models. Findings carry confidence labels where the available data is uncertain. - Advertising and organic activity are connected to CRM outcomes where identifiers and integrations make that possible. Where direct attribution is unavailable, the limitation remains visible rather than being converted into a causal revenue claim. - Reporting prioritises pipeline and revenue while retaining channel metrics as diagnostic evidence. ## Factual boundaries - **Scalux is:** a fully managed agency with a senior specialist responsible for every account. - **Scalux is not:** a self-serve AEO, SEO or advertising tool. - **Scalux OS is:** the internal AI operating system supporting delivery. - **Scalux OS is not:** a separately purchasable product or an autonomous replacement for the specialist. - **Content strategy includes:** priorities, briefs, technical recommendations and citation opportunities. - **Content strategy does not include:** writing or publishing content on the client's behalf. ## Company history and evidence Scalux was founded in London in 2026 by Vivek Gandhi after a career building B2B SaaS products. [Read the founder's letter](https://scalux.ai/about): Vivek Gandhi's letter on why Scalux exists and how it works. ## Frequently asked questions ### What is the difference between the Visibility and Growth plans? Visibility covers AI Search and SEO. Growth includes everything in Visibility and adds fully managed Google Ads and LinkedIn Ads, cross-platform attribution, CRM integration and weekly reporting. ### What is the difference between GEO, AEO and SEO? SEO concerns ranking in conventional search results. AEO concerns being cited in answer experiences such as Google AI Overviews. GEO concerns being represented or recommended in generative assistants such as ChatGPT, Claude, Gemini and Perplexity. Scalux operates them as one connected system. ### Can Scalux guarantee inclusion in an AI answer or a particular ranking? No. Rankings change and language-model answers are probabilistic. Scalux repeatedly measures commercially relevant prompts, identifies the sources shaping answers and works on the factors that can improve the likelihood of accurate visibility. ### Is there an onboarding fee or minimum contract? There is no onboarding or setup fee. Engagements are month-to-month and can be cancelled with 30 days' notice. ### Why does Scalux charge a fixed fee? A fixed fee avoids linking agency compensation to increased advertising spend. Scalux earns the same fee whether the evidence supports increasing, reallocating or reducing a budget. ### How does Scalux decide whether a company is a good fit? Scalux assesses the SaaS product, market, available data, commercial objectives and ability to execute. It only accepts engagements where the team believes it can materially help and will say when the fit is not right. ## Canonical sources - [Homepage](https://scalux.ai/): Company and offering overview. - [Free audit](https://scalux.ai/audit): The free AI Search and SEO audit described above. - [AI Search](https://scalux.ai/ai-search): AI Search methodology and deliverables. - [SEO](https://scalux.ai/seo): Organic search methodology and deliverables. - [Advertising](https://scalux.ai/advertising): Paid advertising scope and approach. - [Pricing](https://scalux.ai/pricing): Current plans, inclusions and commercial terms. - [How we work](https://scalux.ai/how-we-work): Delivery model and 90-day process. - [Scalux OS](https://scalux.ai/scalux-os): Technology, economics and human oversight. - [About](https://scalux.ai/about): Founder and company context. - [Terms](https://scalux.ai/terms): Contractual terms. - [Privacy](https://scalux.ai/privacy): Privacy and data-handling information. ## Contact and next steps - [Run the free audit](https://scalux.ai/audit) - [Book an intro call](https://calendly.com/vivek-scalux/15min) - Email: vivek@scalux.ai